In this series of posts, I share some of the best book marketing ideas I’ve heard about in recent years.
Most of these books have gone on to become bestsellers but there will be a few exceptions. Why? It’s because when a book becomes a bestseller it is often the result of a combination of factors.
So even if a book didn’t become a bestseller, the book marketing idea that is featured here may have been a damn good idea anyway!
The best book marketing ideas are often those that are designed to build a strong brand around an author or a series of books. They are designed to generate the kind of ‘buzz’ that is likely to be shared through blogs and social media, and have a strong possibility of ‘going viral’.
Please bookmark this page, as I will be adding more stories here over the coming weeks.
Best Book Marketing Ideas
- Hugh Howey’s Dust
- Andrew Kessler’s Martian Summer
- Seth Godin’s Purple Cow
- Gretchen McNeil’s Ten
- Michael Hyatt’s Platform: Get Noticed in a Noisy World
- Book Marketing Idea #6 is scheduled to be added soon…
Do you like these book marketing ideas? Have you seen other great strategy employed by an author or publisher? Please leave a comment below.