Category: Book Marketing

Best Advice for Writers in 2017 2

The Best Advice for Writers in 2017

What is the best advice for writers in 2017? In this post, I provide a round-up of some of the best, recent writing advice from industry experts. For convenience, I’ve organized this page into the following areas of writing and publishing: Best Advice for Fiction Authors Best Advice for Indie Authors Best Advice for Freelance Writers Best General Writing Advice Best Advice...

Best Book Marketing Ideas: Ten, by Gretchen McNeil 0

Best Book Marketing Ideas #4 – Gretchen McNeil’s Ten

In the thriller Ten, published in 2012, ten teenagers are trapped on an island and murdered, one by one, by a serial killer. When she learned Barnes & Noble would not be stocking her novel, author Gretchen McNeil took matters into her own hands. Using the Internet as a marketing tool, she participated in a blog tour, chatted live on Twitter,...

Best Book Marketing Ideas - Seth Godin's Purple Cow 1

Best Book Marketing Ideas #3 – Seth Godin’s Purple Cow

In his nonfiction book Purple Cow, published in 2003, Seth Godin explains how to transform your business by being remarkable. Godin uses the concept of a purple cow to get his point across. “Cows, after you’ve seen one, or two, or ten, are boring. A Purple Cow, though…now that would be something. Purple Cow describes something phenomenal, something counterintuitive and exciting and...

Best Book Marketing Ideas - Martian Summer 2

Best Book Marketing Ideas #2 – Andrew Kessler’s Martian Summer

Imagine a bookshop that only stocked one book. That was the idea behind author Andrew Kessler’s launch of “Martian Summer” and it’s earned him a place on our list of best book marketing ideas. The full title is “Martian Summer: Robot Arms, Cowboy Spacemen, and My 90 Days With the Phoenix Mars Mission“. The book is Kessler’s account of NASA’s 2008...

Hugh Howey Best Book Marketing Idea for Dust 2

Best Book Marketing Ideas #1 – Hugh Howey’s Dust

In this new series of posts, I share some of the best book marketing ideas in recent years. The first book marketing idea on my list comes from the launch of the book ‘DUST’ by author Hugh Howey. DUST, by Hugh Howey “DUST” is the third book in Hugh Howey’s WOOL Sci-Fi Trilogy. In this series, mankind is on the edge, fighting for...

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Writing News Roundup for 12 February 2016

Here is a quick roundup of some of the latest news in the world of writing and publishing. Leading Authors Press for Supreme Court Review of Google’s Digitized Library The web giant’s digitisation of millions of books – many in copyright – faces a fresh legal challenge, backed by authors including Margaret Atwood, Peter Carey, Ursula Le Guin and Malcolm...

February 2016 Author Earnings Report 2

The February 2016 Author Earnings Report Is A ‘Must Read’

Two years ago, the very first author earnings report was published at AuthorEarnings.com. It confirmed what many people already suspected – the market share of self-published ebooks was growing. Since then, quarterly snapshots have revealed a variety of trends in this new digital publishing world. The latest February 2016 Author Earnings Report has some very interesting data. In the February...

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Top Tips from KDP Authors

In this series of 5 videos published by Kindle Direct Publishing, a number of KDP authors provide tips on writing and independent publishing. You’ll hear advice from Nick Spalding, Talli Roland, Mark Dawson, David Leadbetter, Paul Pilkington and Louise (L.J.) Ross. Each video is only around 2 minutes but packed with nuggets of helpful and inspiring information. Let’s check out these...

10 Things I Am Thankful For 3

10 Things I Am Thankful For As A Writer

Thanksgiving Day is a national holiday when many people give thanks for the blessing of the harvest and of the year that has passed. It is celebrated in Canada on the second Monday in October and the United States on the fourth Thursday in November. We don’t officially celebrate Thanksgiving Day in New Zealand, but I think it would be...